Moon light

Reebok

2025

SCRAMBLERS

Reebok

Smart Ring

The Brief: Launch the new Reebok Smart Ring for the American market.

The Pitch: Reebok, Built for doing.

How do you differentiate a fitness wearable in an oversaturated market? Position and target your product to an untapped market. This campaign pitched the Reebok ring not as a luxury product for a marathon running super-human but to a down to earth professional, fitness conscious as opposed to fitness crazy.

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Why it works: Working with a very limited budget we were able to provide a healthy catalogue of imagery for the brand that shows off the ring and provides a depth of content for future use. The campaign positions the brand clearly without relying on celebrity or big budget wow factor whilst maintaining a level of polish that a ubiquitous brand like Reebok demands.

Model:Maggie

Why it works: Working with a limited budget we provided Reebok with a healthy catalogue of imagery for the brand that shows off the ring and provides a depth of content for future use. The campaign positions the brand clearly without relying on celebrity or big budget wow factor whilst maintaining a level of polish that a ubiquitous brand like Reebok demands.

VITAGLOW

Radiating Wellness Through Social Media

PROBLEM

Vitaglow, a vitamin supplement brand, faced challenges in differentiating itself from competitors and driving product awareness.

SOLUTION

We created a vibrant and inspiring social media presence that emphasized the benefits of Vitaglow's products. By focusing on user-generated content and influencer collaborations, we built a strong community of loyal customers.